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        Mark Smith's Analyst Perspectives

        We now are well beyond the year depicted in 2001: A Space Odyssey, a cinematic perspective on the future of artificial intelligence in which HAL 9000, a computer, is able to simulate human behavior and control machines. Anyone reviewing the past two years of marketing around AI in the business technology industry can be forgiven for believing that we have arrived at the futuristic state Stanley Kubrick imagined. We have not.

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        Topics: Big Data, Data Science, Mobile, Customer Analytics, Customer Engagement, Customer Experience, Machine Learning, Mobile Technology, Wearable Computing, business intelligence, Analytics, Cloud Computing, Collaboration, Customer Service, Data Governance, Data Integration, Data Preparation, Internet of Things, Contact Center, Information Optimization, Digital Technology, Machine Learning and Cognitive Computing, Cybersecurity, Billing and Recurring Revenue, Workforce Optimization, collaboration for business

        We are have arrived at the May 25, 2018 date when the European Union’s General Data Privacy Regulations (GDPR) become enforceable, following what has been a two-year transition period. Companies were given this time to put in place reasonable measures and the systems necessary to support the legislation’s wide-ranging personal data privacy requirements, which apply to any organization with more than 250 employees that serves EU citizens. While this regulation will apply in the EU, it has...

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        Topics: Big Data, Data Science, Mobile, Sales, Customer Analytics, Customer Engagement, Customer Experience, Marketing, Analytics, Business Intelligence, Cloud Computing, Collaboration, Data Governance, Data Integration, Data Preparation, Internet of Things, Contact Center, Digital Technology, Digital Marketing, Digital Commerce, Cybersecurity, Billing and Recurring Revenue, collaboration for business, mobile marketing

        Advancing the potential of any business requires continuous improvement in the processes and technology that support it. Many companies have embraced attempts at a digital transformation, and it’s become a goal to which organizational resources and budgets have been dedicated around the globe.

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        Topics: Big Data, Data Science, Mobile, Sales, Customer Analytics, Customer Engagement, Customer Experience, Human Capital Management, Machine Learning, Marketing, Marketing Performance Management, Mobile Technology, Office of Finance, Wearable Computing, Analytics, Business Intelligence, Cloud Computing, Collaboration, Customer Service, Data Governance, Data Integration, Data Preparation, Internet of Things, Contact Center, Information Optimization, Product Information Management, Digital Technology, Digital Marketing, Digital Commerce, Operations & Supply Chain, Machine Learning and Cognitive Computing, Pricing and Promotion Management, Cybersecurity, Billing and Recurring Revenue, Workforce Optimization, collaboration for business

        If we look at the focus of technology vendors for analytics and business intelligence or business applications providers deploying these capabilities in the last five years, we see that they have elevated the importance on the value of visualization and dashboards. These promotions might be understandable, but will they make business and the people using them more intelligent?

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        Topics: Big Data, Data Science, Mobile, Machine Learning, Analytics, Business Intelligence, Cloud Computing, Collaboration, Digital Technology, Machine Learning and Cognitive Computing

        Today’s rapid changes in technology have left many companies behind in the digital transformation that is shaping the future of marketing, sales, commerce and client engagement. At Ventana Research we have seen this change coming, having been close observers and analysts of technological shifts for almost 15 years, providing continuous research and guidance to the technology industry. Now the leading edge is the digital point of engagement with customers through websites and social media....

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        Topics: Mobile, Customer Experience, Marketing, Marketing Performance Management, Mobile Technology, Cloud Computing, Digital Technology

        At its annual MicroStrategy World conference, this provider of analytics and business intelligence systems for business and IT introduced a new version of its flagship product, MicroStrategy 9s. Among many advances it adds enterprise grade security with MicroStrategy Usher as part of the maintenance update to its 9.4.1 release. Security is increasingly critical for analytics and BI. Technologies that work intensively with data, including reporting, business intelligence, analytics and data...

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        Topics: Big Data, Mobile, Governance, Operational Performance Management (OPM), Analytics, Business Analytics, Business Collaboration, Business Intelligence, Cloud Computing, Business Performance Management (BPM), Customer Performance Management (CPM), Information Applications (IA), Information Management (IM), Risk & Compliance (GRC), Sales Performance Management (SPM), Security

        At its recent MicroStrategy World 2014 conference, the enterprise software company introduced a portfolio of products to make it easier to perform analytics and make them easier to access through the cloud and mobile forms of computing. These announcements accelerate MicroStrategy’s transition to approaching corporate business users of analytics from its past focus on business intelligence, which typically is purchased by IT. This is a subtle but strategic shift that recognizes where growth...

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        Topics: Big Data, MicroStrategy, Mobile, Social Media, Customer Engagement, Operational Performance Management (OPM), Smart Phones, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Cloud Computing, Location Intelligence, Operational Intelligence, Business Performance Management (BPM), Information Applications (IA), Tablets

        In the realm of technology that matters for business and IT, our firm as part of our responsibility continually assesses the latest technology and how it can impact organizations’ efficiency and effectiveness. Our benchmark research in technology innovation found that 87% of participants indicated the importance of increasing the organization’s value through technology innovation. Every year we take our knowledge from research and technology briefings to focus on our Technology Innovation Awards

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        Topics: Big Data, Datameer, Mobile, Sales, Social Media, Sustainability, Customer, ESRI, Globoforce, GRC, HCM, Kronos, Kyriba, Location Analytics, Marketing, NetBase, Office of Finance, Operational Performance Management (OPM), Overall Operational Leadership, Peoplefluent, Planview, SQLstream, VMWare, VPI, IT Analytics & Performance, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, CIO, Cloud Computing, Collaboration, Governance, Risk & Compliance (GRC), Hortonworks, IBM, Informatica, Information Builders, Information Management, Information Technology, KXEN, Location Intelligence, Operational Intelligence, Oracle, Business Performance Management (BPM), Contact Center, Customer Performance Management (CPM), Datawatch, Financial Management, Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), Information Optimization, IT Performance Management (ITPM), Johnson Controls Panoptix, Roambi, Sales Performance Management (SPM), Service & Supply Chain, Supply Chain Performance Management (SCPM), Upstream Works, Vertex, Workforce Performance Management (WPM), Xactly

        I was recently at Oracle Analyst World which is the vendor’s annual gathering of technology industry analysts. Its executives and others in the products organization deliver the latest news on where the titan is focusing efforts to expand its technology and markets. This year, against the background of the consumer and business markets embracing mobile and cloud computing, Oracle is working to sound like a more friendly supplier that can help remove legacy issues and inefficiencies that plague...

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        Topics: Big Data, Mobile, Social Media, Operational Performance Management (OPM), Social Collaboration, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, CIO, Cloud Computing, Governance, Risk & Compliance (GRC), Location Intelligence, Operational Intelligence, Oracle, Business Performance Management (BPM), CFO, COO, Customer Performance Management (CPM), Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)

        The demand for business information on mobile devices such as smartphones and tablets continues to increase, while the technology to support it has not. In our benchmark research on information applications, only 11 percent of organizations said they are very satisfied with their ability to provide such information, and their top two complaints with existing technologies are that they are too slow and not adaptable or flexible. The unique aspects of mobile technology, from the small screen size...

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        Topics: Mobile, Operational Performance Management (OPM), Analytics, Business Analytics, Business Intelligence, Business Mobility, CIO, Cloud Computing, Governance, Risk & Compliance (GRC), Information Applications, Business Performance Management (BPM), Customer Performance Management (CPM), Digital Publishing, Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), Roambi, Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM), Digital Technology
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          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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