Mark Smith's Analyst Perspectives

Pitney Bowes Committed to Customer Communications and Analytics

Posted by Mark Smith on Jun 10, 2011 4:07:25 PM

The Pitney Bowes Business Insight (PBBI) analyst summit and conference this week provided an opportunity to hear about the $5 billion technology provider’s strategy to become “the leader in customer communications.” This term makes sense when applied to a division of the company that brought the efficiency of the postal meter to mailrooms around the world. Of course a lot has changed for the company and for business since then. Today parent company Pitney Bowes envisions success in a future with limited or no print and mail business.

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Topics: Social Media, Sustainability, Customer Analytics, Customer Communications, Customer Interaction Technology, Operational Performance Management (OPM), Pitney Bowes, Business Analytics, Business Mobility, Cloud Computing, Customer Service, Location Intelligence, Customer Performance Management (CPM), Financial Performance Management (FPM), Information Management (IM), Sales Performance Management (SPM), Unified Communications