Mark Smith's Analyst Perspectives

Pitney Bowes Committed to Customer Communications and Analytics

Posted by Mark Smith on Jun 10, 2011 4:07:25 PM

The Pitney Bowes Business Insight (PBBI) analyst summit and conference this week provided an opportunity to hear about the $5 billion technology provider’s strategy to become “the leader in customer communications.” This term makes sense when applied to a division of the company that brought the efficiency of the postal meter to mailrooms around the world. Of course a lot has changed for the company and for business since then. Today parent company Pitney Bowes envisions success in a future with limited or no print and mail business.

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Topics: Business Analytics, Business Mobility, Cloud Computing, Customer Analytics, Customer Communications, Customer Interaction Technology, Customer Performance Management (CPM), Customer Service, Financial Performance Management (FPM), Information Management (IM), Location Intelligence, Operational Performance Management (OPM), Pitney Bowes, Sales Performance Management (SPM), Social Media, Sustainability, Unified Communications