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        Mark Smith's Analyst Perspectives

        Investing wisely in sales-related people and processes is a key to business success. In 2012, helping sales staff perform at their highest levels should be a top priority for management. That may take some effort, according to our benchmark research, which indicates that only 14 percent of sales organizations operate at the highest level of innovation and competitiveness. In recent years, most organizations merely discussed moving beyond using only their sales force automation application and...

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        Topics: Big Data, Mobile, Planning, Sales, Social Media, assets, Learning, Office of Finance, Operational Performance Management (OPM), Performance, Reporting, Sales Compensation, Sales Force Automation, Analytics, Business Analytics, Business Collaboration, Business Mobility, Cloud Computing, Collaboration, Business Performance Management (BPM), channel, coaching, commission, CRM, Customer Performance Management (CPM), Financial Performance Management (FPM), Sales Performance Management, Sales Performance Management (SPM), SFA, Workforce Performance Management (WPM)

        At this year’s user conference, it was clear that change is afoot at MarkLogic, whose technology platform enables users to access information more easily accessible within applications and devices. Last month the board of directors appointed a new CEO, Ken Bado, created the new position of chief marketing officer (CMO) and named a head of global services and alliances, all within three weeks. The Silicon Valley software company has been growing in the last several years but appears not fast...

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        Topics: MarkLogic, Operational Performance Management (OPM), Reporting, XML, Business Analytics, Business Intelligence, Business Mobility, Cloud Computing, Governance, Risk & Compliance (GRC), Information Applications, Location Intelligence, Operational Intelligence, Business Performance Management (BPM), Content Management, Customer Performance Management (CPM), Document Management, Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), Information Platform, IT Performance Management (ITPM), Sales Performance Management (SPM), Search, Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)

        Turning data into information for taking actions and making decisions has bedeviled businesses throughout the computer age. Many organizations have data in dozens of applications and legacy systems along with many reports in various business intelligence systems. The challenge is to get data from each of the reports and assemble it into contextualized views of information for particular business needs. In our benchmark research on what we call information applications, only 11 percent of...

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        Topics: Operational Performance Management (OPM), Reporting, Business Analytics, Business Intelligence, Cloud Computing, Governance, Risk & Compliance (GRC), Information Applications, Business Performance Management (BPM), Customer Performance Management (CPM), Datawatch, Document Management, Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM)
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          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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