About the Analyst
Mark Smith
Mark is responsible for the overall direction of Ventana Research and drives the global research agenda covering both business and technology areas. He defined the blueprint for Information Management and Performance Management as the linking together of people, processes, information and technology across organizations to drive effective results. Mark is an expert in technology for business from Performance Management, Business Intelligence, Analytics to Information Management across finance, operations and IT. Mark has held CMO, product development and research roles at companies such as SAP, META Group, Oracle and IRI Software. He has experience across major industries including banking, consumer products, food and beverage, insurance, manufacturing, pharmaceutical and retail and consumer services.
I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well software providers’ offerings meet buyers’ requirements. The Digital Communications Ventana Research Buyers Guide is the distillation of a year of market and product research by Ventana Research.
Read More
Topics:
Digital Business,
Digital Communications
With Ventana Research’s 2024 Digital Business Market Agenda, we continue the guidance we have offered for two decades to help enterprises derive maximum value from digital business technology investments. Through our market research and expertise, we identify trends and best practices and share insights on how to achieve technological effectiveness, particularly in key processes and systems to engage the workforce.
Read More
Topics:
Performance Management,
Digital Business,
Digital Communications,
Work Management,
Experience Management,
Sustainability & ESG,
Generative AI,
Digital Applications,
Digital Operations,
Digital Intelligence
Ventana Research has announced its market agenda for 2024, continuing a 20-year tradition of credibility and trust in our objective efforts to educate and guide the technology industry. Our research and insights are backed by our expertise and independence, and we do not share our Market Agenda or our market research, including analyst and market perspectives, with any external party before it is published. We continuously refine our Market Agenda throughout the year to ensure we offer the...
Read More
Topics:
Customer Experience,
Human Capital Management,
Marketing,
Office of Finance,
Digital Technology,
Operations & Supply Chain,
AI,
Digital Business,
Analytics & Data,
Office of Revenue
I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Global Payroll Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Human Capital Management vendors supporting the spectrum of...
Read More
Topics:
Human Capital Management,
Payroll Management,
Domestic Payroll
The 2023 Ventana Research Buyers Guide for Global Payroll research enables me to provide observations about how the market has advanced.
Read More
Topics:
Human Capital Management,
Payroll Management,
Domestic Payroll
I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Domestic Payroll Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Human Capital Management vendors supporting the spectrum of...
Read More
Topics:
Human Capital Management,
Payroll Management,
Domestic Payroll
The 2023 Ventana Research Buyers Guide for Domestic Payroll research enables me to provide observations about how the market has advanced.
Read More
Topics:
Human Capital Management,
Payroll Management,
Domestic Payroll
I am happy to share insights gleaned from our latest Buyers Guide, an assessment of how well vendors’ offerings meet buyers’ requirements. The 2023 Payroll Management Buyers Guide is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to Human Capital Management vendors supporting the spectrum...
Read More
Topics:
Human Capital Management,
Payroll Management
The 2023 Ventana Research Buyers Guide for Payroll Management research enables me to provide observations about how the market has advanced.
Read More
Topics:
Human Capital Management,
Payroll Management
I am happy to share insights gleaned from our latest Value Index research, an assessment of how well vendors’ offerings meet buyers’ requirements. The Ventana Research Value Index: Product Experience Management 2023 is the distillation of a year of market and product research by Ventana Research. Drawing on our Benchmark Research, we apply a structured methodology built on evaluation categories that reflect the real-world criteria incorporated in a request for proposal to vendors supporting the...
Read More
Topics:
Marketing,
Product Information Management,
Operations & Supply Chain