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        Mark Smith's Analyst Perspectives

        Managing the access, storage and use of data effectively can provide businesses a competitive advantage. Last year I outlined what the big deal is in big data, as the initial focus on the volume, velocity and variety of data – what my colleague Tony Cosentino calls the three V’s – is only one small piece of how organizations should evaluate this technology. The more balanced approach is to include what he calls the three W’s – the what, so what and now what, which shifts the focus to an...

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        Topics: Big Data, Master Data Management, Predictive Analytics, MDM, Business Analytics, Business Collaboration, Business Intelligence, Business Mobility, CIO, Cloud Computing, Data Governance, Data Integration, Information Management, Location Intelligence, Operational Intelligence, Information Applications (IA), Information Management (IM), Product Information Management, Sales Performance Management (SPM), Workforce Performance Management (WPM)

        To maximize the potential of their investments, businesses must manage product information, yet for many businesses product information is scattered and duplicated in many systems, which leads to duplication of effort, incorrect information about product descriptions and prices and improper tracking of products, all of which increase costs and waste time. At the same time, for marketing products and streamlining their distribution through sales channels, making product information accessible to...

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        Topics: Big Data, Master Data Management, Sales, Operational Performance Management (OPM), CIO, Information Management, Business Performance Management (BPM), Commerce, Customer Performance Management (CPM), Information Management (IM), Product Information Management, Sales Performance Management (SPM), Supply Chain Performance Management (SCPM)

        Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The swarming crowds at its Dreamforce event last week were estimated to exceed 90,000. The company is rapidly growing an ecosystem that includes Sales, Service and Marketing Clouds; Force.com for building applications; and Data.com for storing data in the cloud centrally for use across Salesforce products. It is also focusing on social computing, as I outlined at the beginning of the event. Hundreds of Salesforce...

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        Topics: Big Data, Master Data Management, Salesforce.com, Social Media, Operational Performance Management (OPM), SnapLogic, Zyme Solutions, Business Analytics, Business Intelligence, CIO, Cloud Computing, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), Informatica, Information Builders, Information Management, Business Performance Management (BPM), Customer Performance Management (CPM), Data, data integrity, database.com, IT Performance Management (ITPM), Kapow, Sales Performance Management (SPM)

        Ventana Research has just released the 2012 Value Index for Data Integration, in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for almost a decade. Our latest benchmark research in information management found that data integration is a critical component of information management strategies, according to 55 percent of organizations. Our benchmark research on organizations using this software not only uncovers best...

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        Topics: Big Data, Master Data Management, Microsoft, Pentaho, SAP, SAS, Social Media, Talend, Operational Performance Management (OPM), SnapLogic, Business Analytics, Business Collaboration, Business Mobility, Cloud Computing, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), IBM, Informatica, Information Builders, Information Management, Location Intelligence, Oracle, Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Syncsort, Workforce Performance Management (WPM)

        Ventana Research has just released our 2012 Value Index for Product Information Management (PIM), in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for many years, and our latest benchmark research in product information management, coming out shortly, finds PIM software providing substantive benefits in new channels of interaction with suppliers and customers.

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        Topics: Master Data Management, Sales, SAP, Enterworks, Hybris, Operational Performance Management (OPM), Stibo Systems, Webon, Business Analytics, Business Collaboration, Cloud Computing, Data Governance, Governance, Risk & Compliance (GRC), IBM, Location Intelligence, Oracle, Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Heiler, Information Management (IM), Product Information Management, Riversand, Sales Performance Management (SPM), Supply Chain Performance Management (SCPM)

        The proper management of data is ever more important and complex. Business people must have easy access to data from all over the enterprise, but unguarded access and distribution may enable users to bypass the IT organization’s rules for data management, copy and paste whatever they like into spreadsheets and share it in uncontrolled fashion. Firm control of enterprise data requires policies and practice for governance, yet our benchmark research found that only 12 percent of organizations are...

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        Topics: Master Data Management, MDM, Data Governance, Kalido, Information Management (IM), IT Performance Management (ITPM)

        The proper management of data is ever more important and complex. Business people must have easy access to data from all over the enterprise, but unguarded access and distribution may enable users to bypass the IT organization’s rules for data management, copy and paste whatever they like into spreadsheets and share it in uncontrolled fashion. Firm control of enterprise data requires policies and practice for governance, yet our benchmark research found that only 12 percent of organizations are...

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        Topics: Master Data Management, MDM, Data Governance, Kalido, Information Management (IM), IT Performance Management (ITPM)
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        Our Analyst Perspective Policy

        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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