Mark Smith's Analyst Perspectives

Rationalizing the Tyranny of Visual Anarchy

Posted by Mark Smith on Aug 28, 2013 9:42:27 AM

It has become evident from the advancements we’ve seen in the business analytics market that the use of visualization is now becoming mainstream. In my analysis of the market last year I wrote about the pathetic state of dashboards, where the assumption in the business intelligence software industry is that placing four to six charts or tables of data in a screen and publishing to business users can create business intelligence. That assumption has yet to be proven and is completely irrational, as presenting analytics in basic charts does little to provide context and a guide for taking actions and making decisions.

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Topics: Analysts, Business Analytics, Business Intelligence, Location Intelligence, Operational Intelligence, Visualization, Business Intelligence (BI), Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), visual analytics, visual discovery