Analytics & Data

 

Artificial Intelligence

    Customer Experience

     

    Digital Business

      Digital Technology

       

      Human Capital Management

        Marketing

         

        Office of Finance

          Office of Revenue

           

          Operations & Supply Chain

            Services for Organizations

            Using our research, best practices and expertise, we help you understand how to optimize your business processes using applications, information and technology. We provide advisory, education, and assessment services to rapidly identify and prioritize areas for improvement and perform vendor selection

            Consulting & Strategy Sessions

            Ventana On Demand

              Services for Investment Firms

              We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

              Consulting & Strategy Sessions

              Ventana On Demand

                Services for Technology Vendors

                We provide guidance using our market research and expertise to significantly improve your marketing, sales and product efforts. We offer a portfolio of advisory, research, thought leadership and digital education services to help optimize market strategy, planning and execution.

                Analyst Relations

                Demand Generation

                Product Marketing

                Market Coverage

                Request a Briefing

                  Mark Smith's Analyst Perspectives

                  inRiver is a Vendor of Assurance in the 2021 PIM Value Index

                  Posted by Mark Smith on 30 July 2021

                  We are happy to share some insights about inRiver PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Riversand is Exemplary and a Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 21 July 2021

                  We are happy to share some insights about Riversand PX 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Magnitude is Exemplary in the 2021 PIM Value Index

                  Posted by Mark Smith on 19 July 2021

                  We are happy to share some insights about Magnitude Agility PIM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Salsify is Exemplary and a Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 15 July 2021

                  We are happy to share some insights about Salsify ProductXM drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Pimcore Named Exemplary and Overall Leader in 2021 PIM Value Index

                  Posted by Mark Smith on 13 July 2021

                  We are happy to share some insights about Pimcore Platform drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Akeneo Rated Exemplary Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 12 July 2021

                  We are happy to share some insights about Akeneo Serenity drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  Informatica is Exemplary and Leader in the 2021 PIM Value Index

                  Posted by Mark Smith on 09 July 2021

                  We are happy to share some insights about Informatica's Product 360 drawn from our latest Value Index research, which assesses how well vendors’ offerings meet buyers’ requirements.

                  Read More

                  Topics: Marketing, Data Governance, Data, Product Information Management, Price and Revenue Management, Digital Commerce, Operations & Supply Chain, Enterprise Resource Planning, continuous supply chain, Office of Sales, data operations

                  The Digital Technology Market Agenda for 2021: Predictability in Unpredictable Times

                  Posted by Mark Smith on 25 February 2021

                  I’m proud to share Ventana Research’s 2021 market agenda for digital technology. Our focus in this agenda is to deliver expertise to help organizations prioritize technology investments that increase workforce effectiveness and organizational agility, ensuring ongoing operation during any type of disruption.

                  Read More

                  Topics: Analytics, Cloud Computing, Internet of Things, Data, Digital Technology, Robotic Process Automation, blockchain, Conversational Computing, collaborative computing, mobile computing, extended reality, AI & Machine Learning

                  The Ventana Research 2021 Market Agenda: How Digital Effectiveness Impacts Organizational Agility

                  Posted by Mark Smith on 17 February 2021

                  Ventana Research has announced its market agenda for 2021, continuing the tradition of transparency in our efforts to educate and guide the technology market but also our independence as we do not share our market agenda or analyst perspectives with any external party. Each year, we proudly formulate our market agenda that is not biased by clients or the technology industry, focusing on education rather than the prospect of consulting or software revenue. We review and refine our plan...

                  Read More

                  Topics: Customer Experience, Human Capital Management, Marketing, Office of Finance, Analytics, Data, Digital Technology, Operations & Supply Chain, Office of Sales, Digital Business

                  Molecula Earns Ventana Research 13th Digital Innovation Award for Data

                  Posted by Mark Smith on 20 November 2020

                  The annual Ventana Research Digital Innovation Awards showcases advances in the productivity and potential of business applications, as well as technology that contributes significantly to improved efficiency and productivity in the processes and the performance of an organization. Our goal is to recognize technology and vendors that have introduced noteworthy digital innovations that advance business and IT.

                  Read More

                  Topics: Analytics, Collaboration, Data Governance, Data Lake, Data Preparation, Internet of Things, Data, Information Management (IM), Digital Technology, blockchain, Conversational Computing, collaborative computing, mobile computing, extended reality, AI & Machine Learning
                  JOIN OUR COMMUNITY

                  Our Analyst Perspective Policy

                  • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

                    Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

                  View Policy

                  Subscribe to Email Updates

                  Posts by Month

                  see all

                  Posts by Topic

                  see all


                  Analyst Perspectives Archive

                  See All