Mark Smith's Analyst Perspectives

Information Optimization is a Key Benefit of Big Data Investments

Posted by Mark Smith on Mar 8, 2013 10:25:55 AM

Data is a commodity in business. To become useful information, data must be put into a specific business context. Without information, today’s businesses can’t function. Without the right information, available to the right people at the right time, an organization cannot make the right decisions nor take the right actions, nor compete effectively and prosper. Information must be crafted and made available to employees, customers, suppliers, partners and consumers in the forms they want it at the moments they must have it. Optimizing information in this manner is essential to business success. Yet I see organizations today focusing on investments in big data because they believe it can effortlessly bring analysts insights. That premise is incorrect.

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Topics: Appliances, Big Data, Analyst, Business Analytics, Cloud Computing, Hadoop, In-Memory Computing, Information Management, Information Applications (IA), Information Management (IM), Information Optimization

Alteryx’s Business Analytics Empowers New Generation of Data Artisans

Posted by Mark Smith on Mar 1, 2012 3:51:30 PM

I attended the Alteryx user conference called Inspire 2012 (Twitter: #Inspire12)  in Denver this week. This fairly new analytics software company has been gaining customers in a range of brand-name organizations such as Dick’s Sporting Goods, Supervalu, U.S. Cellular and VF Corp. The company focuses on meeting the needs of analysts across the business analytic spectrum including a geographic and location context for simplifying the analytic tasks and processes for the needs of business at the strategic and operational level.

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Topics: Big Data, Mobile, Predictive Analytics, R, Social Media, alteryx, Analyst, Operational Performance Management (OPM), Strategic Analytics, Business Analytics, Business Intelligence, Business Mobility, Cloud Computing, Location Intelligence, Operational Intelligence, Business Analysts, Business Intelligence (BI), Customer Performance Management (CPM), Data Artisans, Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM)