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        Mark Smith's Analyst Perspectives

        Big data has become a big deal as the technology industry has invested tens of billions of dollars to create the next generation of databases and data processing. After the accompanying flood of new categories and marketing terminology from vendors, most in the IT community are now beginning to understand the potential of big data. Ventana Research thoroughly covered the evolving state of the big data and information optimization sector in 2014 and will continue this research in 2015 and...

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        Topics: Big Data, MapR, Predictive Analytics, SAP, Human Capital, Mulesoft, Operational Performance Management (OPM), Paxata, SnapLogic, Splunk, Business Analytics, Business Intelligence, Cloud Computing, Cloudera, Hortonworks, IBM, Informatica, Information Management, Operational Intelligence, Oracle, Business Performance Management (BPM), Customer Performance Management (CPM), Datawatch, Dell Boomi, Financial Performance Management (FPM), Information Management (IM), Information Optimization, Sales Performance Management (SPM), Savi, Sumo Logic, Supply Chain Performance Management (SCPM), Tamr, Trifacta, Strata+Hadoop

        SnapLogic, a provider of data integration in the cloud, this week announced Big Data-as-a-Service to address businesses’ needs to integrate and process data across Hadoop big data environments. As our research agenda for 2013 outlines, dealing with data in the cloud is very important to organizations. At the same time, businesses need to be able to integrate their big data with all their technology assets, as I pointed out recently.

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        Topics: Big Data, R, Salesforce.com, Operational Performance Management (OPM), SnapLogic, Business Analytics, Cloud Computing, Cloudera, Data Integration, Information Management, Customer Performance Management (CPM), Information Applications (IA), Information Management (IM), Sales Performance Management (SPM)

        Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The swarming crowds at its Dreamforce event last week were estimated to exceed 90,000. The company is rapidly growing an ecosystem that includes Sales, Service and Marketing Clouds; Force.com for building applications; and Data.com for storing data in the cloud centrally for use across Salesforce products. It is also focusing on social computing, as I outlined at the beginning of the event. Hundreds of Salesforce...

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        Topics: Big Data, Master Data Management, Salesforce.com, Social Media, Operational Performance Management (OPM), SnapLogic, Zyme Solutions, Business Analytics, Business Intelligence, CIO, Cloud Computing, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), Informatica, Information Builders, Information Management, Business Performance Management (BPM), Customer Performance Management (CPM), Data, data integrity, database.com, IT Performance Management (ITPM), Kapow, Sales Performance Management (SPM)

        I was at the Salesforce.com Dreamforce conference this week to hear about the latest advancements from the cloud computing software giant. Salesforce has helped revolutionize cloud computing for business, and its social media and collaborative technologies help advance business processes in sales, customer service and improve the interactions between employees, partners and customers. Salesforce has made great advancements in cloud, social and mobile technology, as I have assessed and my...

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        Topics: Big Data, Predictive Analytics, QlikView, Salesforce.com, Social Media, Gooddata, Operational Performance Management (OPM), SnapLogic, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Cloud Computing, InetSoft, KXEN, Operational Intelligence, Business Performance Management (BPM), Cloud9 Analytics, Customer Performance Management (CPM), Domo, Financial Performance Management (FPM), Information Applications (IA), Information Builder iway, Information Management (IM), Roambi, Sales Performance Management (SPM)

        Ventana Research has just released the 2012 Value Index for Data Integration, in which we evaluate the competency and maturity of vendors and products. Our firm has been researching this software category for almost a decade. Our latest benchmark research in information management found that data integration is a critical component of information management strategies, according to 55 percent of organizations. Our benchmark research on organizations using this software not only uncovers best...

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        Topics: Big Data, Master Data Management, Microsoft, Pentaho, SAP, SAS, Social Media, Talend, Operational Performance Management (OPM), SnapLogic, Business Analytics, Business Collaboration, Business Mobility, Cloud Computing, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), IBM, Informatica, Information Builders, Information Management, Location Intelligence, Oracle, Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Syncsort, Workforce Performance Management (WPM)
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        • Ventana Research’s Analyst Perspectives are fact-based analysis and guidance on business, industry and technology vendor trends. Each Analyst Perspective presents the view of the analyst who is an established subject matter expert on new developments, business and technology trends, findings from our research, or best practice insights.

          Each is prepared and reviewed in accordance with Ventana Research’s strict standards for accuracy and objectivity and reviewed to ensure it delivers reliable and actionable insights. It is reviewed and edited by research management and is approved by the Chief Research Officer; no individual or organization outside of Ventana Research reviews any Analyst Perspective before it is published. If you have any issue with an Analyst Perspective, please email them to ChiefResearchOfficer@ventanaresearch.com

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