Mark Smith's Analyst Perspectives

Plumbing the Salesforce Clouds is Your Business

Posted by Mark Smith on Sep 25, 2012 11:26:54 AM

Salesforce is a global software-as-a-service (SaaS) company to be reckoned with. The swarming crowds at its Dreamforce event last week were estimated to exceed 90,000. The company is rapidly growing an ecosystem that includes Sales, Service and Marketing Clouds; Force.com for building applications; and Data.com for storing data in the cloud centrally for use across Salesforce products. It is also focusing on social computing, as I outlined at the beginning of the event. Hundreds of Salesforce partners complement and in some cases compete with the company with a large range of applications and tools available on the Salesforce AppExchange.

Read More

Topics: Big Data, Master Data Management, Salesforce.com, Social Media, Kapow Software, Operational Performance Management (OPM), SnapLogic, Zyme Solutions, Business Analytics, CIO, Cloud Computing, Data Governance, Data Integration, Governance, Risk & Compliance (GRC), Informatica, Information Builders, Information Management, Business Intelligence (BI), Business Performance Management (BPM), Customer Performance Management (CPM), Data, data integrity, database.com, IT Performance Management (ITPM), Sales Performance Management (SPM)