Mark Smith's Analyst Perspectives

Social Media Stupidity in the Technology Industry

Posted by Mark Smith on Nov 16, 2012 12:31:36 PM

If you follow my writing, you’ve seen blog posts with titles such as Industry Exposé: Technology Vendors Skew Analysts and Influencers and Industry Analyst Art or Fiction: Questionable Technology Predictions, so it should be no surprise I can’t resist an opportunity to talk about a little bit of insanity on the part of technology suppliers and industry analysts about social media.

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Topics: Social Media, Operational Performance Management (OPM), CIO, Location Intelligence, Operational Intelligence, Twitter, Business Intelligence (BI), Business Performance Management (BPM), CMO, COO, Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Technology Vendors, Workforce Performance Management (WPM)

Industry Exposé: Technology Vendors Skew Analysts and Influencers

Posted by Mark Smith on Oct 5, 2012 12:06:01 PM

In my more than a decade of writing on the trends and direction of the technology industry, occasionally I have talked about the dark side of technology industry analysts. In that vein, I wrote about the diminishing science of research in technology analyst firms, which has impacted the quality of the analysis and advice given by analysts. It built on my previous post on Why Bad Research Could Jeopardize Your Business. Unfortunately, the ethics and morals in the technology analyst industry have not gotten a lot better since I wrote those pieces, especially when it comes to the objectivity and independence of the research. Now it is time to provide shed light on the financial bias of written research and blogs by industry analysts and the firms they represent and publish under in coverage and rating of technology vendors.

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Topics: Big Data, Social Media, Analysts, Market Research, Operational Performance Management (OPM), Research, Business Analytics, Business Collaboration, CIO, Cloud Computing, Governance, Risk & Compliance (GRC), Location Intelligence, Operational Intelligence, Blogs, Business Intelligence (BI), Business Performance Management (BPM), CMO, Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Influencers, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Technology Vendors, Workforce Performance Management (WPM)

Ventana Research’s Business Technology Innovation Research Agenda for 2012

Posted by Mark Smith on Feb 24, 2012 6:37:26 AM

Now finishing our first decade of providing research and education for business and IT professionals, we at Ventana Research have learned what it takes to improve the value of processes and performance in many industries. This is no easy task; it requires thorough and wide-ranging research on the best (and worst) practices that organizations need to understand as they try to increase their competency and effectiveness – and our firm is committed to that work. For 2012 we are moving forward from the business technology revolution agenda we outlined at this time last year, including business analytics, business collaboration, cloud computing, mobile technology and social media. We have added a focus on big data, a trend that has reinvigorated the dialog about managing large volumes of data and how to use it effectively. Our research framework spans a diverse set of research agendas and practices from the viewpoints of the lines of business, IT and specific industries and knits together the necessary strategies and best practices across the four critical aspects of people, processes, information and technology.

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Topics: Social Media, Sustainability, Analyst Relations, Market Research, Operational Performance Management (OPM), Business Analytics, Business Collaboration, Business Mobility, Business Technology, Chief Information Officer, Cloud Computing, Governance, Risk & Compliance (GRC), Information Technology, Location Intelligence, Operational Intelligence, Business Intelligence (BI), Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)

Top Ten Best Practices Learned from 2011 Technology Market Chaos and Stupidity

Posted by Mark Smith on Dec 30, 2011 4:31:46 PM

While we will wait until January to publish our recommendations for the new year, we can digest the lessons learned in 2011 within the technology markets and with Ventana Research right now. That’s appropriate, since we at Ventana Research are committed to helping you with solid information and education. We help thousands of organizations make a better, faster, safer, smarter and more cost-effective environment for leveraging technology to its fullest extent. Our benchmark research worldwide across thousands of organizations of all sizes and vertical industries has found there is a lot more room for improvement than most realize or are addressing.

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Topics: Social Media, Sustainability, Analyst Relations, Market Research, Operational Performance Management (OPM), Business Analytics, Business Collaboration, Business Mobility, Business Technology, Chief Information Officer, Cloud Computing, Enterprise Software, Governance, Risk & Compliance (GRC), Information Technology, Location Intelligence, Mobility, Operational Intelligence, Business Intelligence (BI), Business Performance Management (BPM), Chief Financial Officer, Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Technology, Workforce Performance Management (WPM)

The Diminishing Science of Research in Technology Analyst Firms

Posted by Mark Smith on Feb 18, 2011 10:45:13 AM

The technology analyst industry has ended its barrage of exuberant predictions for the new year. After digesting all of these commentaries (some were a challenge, I admit), we need to stop our predicting and instead start a discussion about what all of us ought to be doing. From my perspective, that should be an annual statement of direction, what we here call the research agenda. I have decided it is time to remind all of us what this important activity is and why it is really important to see from industry analysts.

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Topics: Analyst Relations, Market Research, Operational Performance Management (OPM), Business Technology, Governance, Risk & Compliance (GRC), Information Technology, Location Intelligence, Operational Intelligence, Business Intelligence (BI), Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)

The Business Technology Revolution in 2011

Posted by Mark Smith on Feb 17, 2011 5:12:02 PM

The new year has brought a revolution in business technologies that allows enterprises to roll out new applications, processes and services in record time. What used to take a business six months to a year to develop and deploy – and not too long ago that was considered fast! – can now be done in a week or two, making enterprise application and business intelligence deployments of the recent past seem more like ancient history.

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Topics: Social Media, Analyst Relations, Market Research, Operational Performance Management (OPM), Business Technology, Governance, Risk & Compliance (GRC), Information Technology, Location Intelligence, Operational Intelligence, Uncategorized, Business Intelligence (BI), Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)

Social Media Ignorance in the IT Analyst Industry

Posted by Mark Smith on Jan 17, 2011 2:51:54 PM

Social media, the newest channel of communication across the Internet, is increasingly being used to influence, but also to deliver advice and research. I wrote about this revolution last year (See: “The Social Media Revolution in Industry Analyst Community”), reporting on the transformation that is underway and the work of our firm along with Altimeter Group and dozens of other active industry analysts. While some industry analysts are aggressively engaged in social media, using Twitter and producing blogs, there are many more who apparently do not see any value in the time and energy it takes to engage these new channels. Although the larger IT analyst firms – GartnerForrester, and IDC – have provided channels for their analysts to blog, only  a small percentage of analysts at these firms actually use them. It is useful that IDCForrester, and Gartner have provided a library of their analysts on Twitter that includes their handles, as a review shows that their analysts appear to have viewed the channel as a novelty, giving it a shot in 2009 but doing little since. At least the Forrester listing groups its analysts into research areas; other firms apparently expect you to figure out the focus of their analysts on your own. These are good first steps, but they still don’t make it easy for those who wish to follow them on these channels; they still leave it to you, the reader, to make sense of the different social media identities of their analysts, to figure a Twitter handle from the blog post and visa versa.

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Topics: Social Media, Analyst Relations, Market Research, Operational Performance Management (OPM), Business Technology, Governance, Risk & Compliance (GRC), Information Technology, Location Intelligence, Operational Intelligence, Business Intelligence (BI), Business Performance Management (BPM), Customer Performance Management (CPM), Financial Performance Management (FPM), Industry Analyst, Information Applications (IA), Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)