Mark Smith's Analyst Perspectives

IBM Watson Advances a New Category of Cognitive Computing

Posted by Mark Smith on Dec 11, 2012 10:42:33 AM

IBM Watson blends existing and innovative technology into a new approach called cognitive computing. At the simplest operational level it is technology for asking natural language-based questions, getting answers and support appropriate action to be taken or provide information to make more informed decisions. The technology relies on massive processing power to yield probabilistic responses to user questions using sophisticated analytical algorithms. A cognitive system like Watson accesses structured and unstructured information within an associated knowledge base to return responses that are not simply data but contextualized information that can inform users’ actions and guide their decisions. This is a gigantic leap beyond human decision-making using experience based on random sources from the industry and internal sets of reports and data.

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Topics: Big Data, Machine Learning, Operational Performance Management (OPM), Business Analytics, IBM, Business Intelligence (BI), Business Performance Management (BPM), Cognitive Computing, Customer Performance Management (CPM), Expert System, Financial Performance Management (FPM), IBM Watson, Information Management (IM), IT Performance Management (ITPM), Sales Performance Management (SPM), Supply Chain Performance Management (SCPM), Workforce Performance Management (WPM)