Mark Smith's Analyst Perspectives

Salesforce Struggles to Deliver on the Dream of Analytics

Posted by Mark Smith on Sep 21, 2012 12:35:51 PM

I was at the Dreamforce conference this week to hear about the latest advancements from the cloud computing software giant. Salesforce has helped revolutionize cloud computing for business, and its social media and collaborative technologies help advance business processes in sales, customer service and improve the interactions between employees, partners and customers. Salesforce has made great advancements in cloud, social and mobile technology, as I have assessed and my colleague did too.

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Topics: Big Data, Predictive Analytics, QlikView, Social Media, Gooddata, KXEN Informatica, Operational Performance Management (OPM), SnapLogic, Analytics, Business Analytics, Business Collaboration, Business Intelligence, Cloud Computing, InetSoft, Operational Intelligence, BIRST, Business Intelligence (BI), Business Performance Management (BPM), Cloud9 Analytics, Customer Performance Management (CPM), Domo, Financial Performance Management (FPM), Information Applications (IA), Information Builder iway, Information Management (IM), Roambi, Sales Performance Management (SPM), Salesforce

Cloud9 Delivers Sales Forecasting

Posted by Mark Smith on Aug 29, 2011 10:45:59 AM

If you want to hit the booking and revenue targets required to operate a business, you have to manage your sales forecast and pipeline. Optimally you should be able to monitor and act upon them any day of the week and make adjustments whenever you need to. Unfortunately, most organizations have to wait until they finish their manual efforts at the end of the month or quarter, or they miss critical changes in deals and behavior because they rely only on reporting from their sales force automation (SFA) software.  

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Topics: Sales,, Social Media, Marketing, Operational Performance Management (OPM), Revenue Performance, Sales Force Automation, Sales Forecasting, Sales Operations, Business Analytics, Business Collaboration, Business Mobility, Cloud Computing, Business Performance Management (BPM), CFO, Cloud9 Analytics, CMO, CRM, Customer Performance Management (CPM), Financial Performance Management (FPM), Sales Performance Management, Sales Performance Management (SPM), SFA, Workforce Performance Management (WPM)